One of the world’s oldest supermarket retailers, with 7,659 stores globally, is dedicated to reducing its environmental impact.
In a significant first step for their broader green initiative, we collaborated with artist Mark Langan to create a series of posters made from recycled cardboard to display in their stores.
DELHAIZE GROUP
Each poster was built by hand and lotS of adhesive.
They took 3 months to finish, and the craftsmanship always amazes me.
Artist: Mark Langan
CCO: Alfonso Marian
GCDs: Doreen Fox, Andrea Scotting
Creatives: Josh Kessler, Ashley Veltre, Nic Wehmeyer